Franchise Social Media Marketing Guide

By now, we've all heard how valuable - even essential - social media marketing for franchises is. You’ve also heard how challenging and time-consuming it can be to get results that are worth your efforts. And in the world of a franchisor... there are even more factors at play.

• Have you established company-wide guidelines and brand standards for all locations to adhere to?
• Is location specific content being produced to drive business within individual franchise niche audiences?
• How will you monitor/manage your franchise social media marketing to ensure your brand is properly presented at all times?

For franchisors, there are multiple pieces to the puzzle and it simply won’t come together without all the pieces in the right place. A well established social media marketing plan will ensure everything runs smoothly so you can reap the benefits of today’s fastest growing form of communication and branding.

Social media marketing can also be a fantastic strategy for finding franchise leads. View our case studies to see examples of how Facebook, Instagram and LinkedIn advertising can be leveraged to generate interest in your franchise opportunity.