Case Studies
April 21, 2022
Franchise Website Design: WP Creations
WP Creations, a franchise company with over 30 locations across Canada, needed to redesign their franchise website to give it a more modern and professional look and to focus the messaging on the unique benefits of this franchise opportunity to encourage inquiries. 1. Copy to Suit the Brand One of the most important aspects of […]Read More
May 28, 2019
‘Franchise Interviews’ Podcast Meets with Sparktank Franchise Marketing
Listen to our founder Juliette’s interview on the ‘Franchise Interviews’ podcast with host Marty McDermott. They discuss the ins and outs of franchise recruitment marketing and what franchisees look for when researching franchise opportunities. Take a listen below, or click here to listen on the Franchise Interviews podcast page:Read More
July 24, 2018
Interview: Helping your Franchisees Flourish
At Sparktank we focus on helping franchisors find quality franchisees to grow their brand. But finding your dream franchisee is just the beginning. It's critical to provide support to facilitate their success through technical systems, ongoing education and an established growth-oriented culture. We teamed up with an expert in this field, and one of our […]Read More
January 18, 2018
Interview: Franchise Inquiries are coming in – Now what?
One of our core services at Sparktank is franchise lead generation. Our mission is to deliver as many quality leads as possible, giving the franchise a great pool of people to select from. But ultimately the goal of any recruitment campaign is to actually close deals with the best of these applicants - and that's […]Read More
June 22, 2017
Interview: The Importance of Relationship Building in the Franchise Sales Cycle
DENISE KELLY: Franchise Lead Generation Business Consultant Website: www.deniseakelly.com Denise teaches entrepreneurs and companies how to authentically and creatively connect with their customer, activate the relationship and deliver results to drive participation and sales revenue while increasing the customer experience. She has over 15+ years working with award winning brands including A&W Canada, Nurse Next Door Home […]Read More
November 10, 2016
Interview: The Evolution of Franchising – Norm Friend
Company: Franchise101 Norm is a widely recognized expert in expansion strategies, franchise development and franchisee recruitment with almost 30 years experience in all aspects of franchising. He has negotiated the sale of over 250 businesses including unit franchises, franchise networks, sub-franchises and International master licenses ranging from $7,000 to $2 million. Sparktank partners with Franchise […]Read More