January 28, 2021
Sparktank Celebrates 20 Years in Business!
It’s hard to believe that 2021 marks Sparktank’s 20th Anniversary. I can still remember the apartment I started the business in. It was the year 2001 and after going back to school to study “multimedia” and having a couple fantastic jobs in the industry, I decided to pursue my dream of owning my own business. […]Read More
January 4, 2021
Some of the Best Ways to get Franchise Locations at the Top of SEO Search Engine Results
What does the Internet say about your franchise business? Long before stepping foot into the franchise location, the consumer does their research. If your brand awareness is high, they may use the franchise name to search for your nearest location. However, if you are a new-to-them business, they will cross check your online listings with […]Read More
October 2, 2020
Traditional Media for Franchise Advertising
Much of the lead generation activity we do at Sparktank involves digital marketing on channels like Google, Facebook and LinkedIn but we love it when we get the chance to “kick it old school” and layer on traditional franchise advertising methods to our client’s campaigns. Channels like print marketing, radio and television typically require sizeable […]Read More
July 3, 2020
Behind the Scenes: Building a Franchise Lead Nurturing Campaign
Buying a franchise is a serious commitment both personally and financially. So it’s no surprise that leads are rarely ready to buy from the moment they first start exploring a franchise opportunity. A lead nurturing campaign gives franchisors a system that allows them to stay in touch with a prospect as they move through the […]Read More
