February 28, 2023
Examples of Powerful & Easy Videos for Franchise Sales
When selling franchises, video is one of the most powerful (yet often ignored) tools in your marketing toolbox. The misconception is that you can’t create effective, professional-looking videos on a small budget. This is untrue – and we’ll show you why. Firstly though, is it really worth spending any of your marketing budget on videos […]Read More
January 30, 2023
Crucial Tips for the Success of Your Franchise Sales Campaign
I love the process of connecting a fantastic franchise candidate with a great brand. But nothing is more frustrating than when a promising prospect falls through the cracks because of problems with the franchise sales process. At the end of the day it’s not enough to produce leads. Marketing and Sales need to work together […]Read More
November 18, 2022
Interview: Support Franchisees for Greater Franchise Growth
Building a successful franchise requires not only strong, qualified leads but also a support network that helps bridge the gap between franchisors and franchisees. Setting clear expectations and providing ongoing support to new franchisees will ultimately provide greater returns to franchisors. It can be difficult for business owners to provide the kind of support that […]Read More