September 15, 2023
Interview: Reputation, Reviews and Franchise Development
It’s no secret that consumers are relying on reviews in their decision making process today more than ever. But a franchise’s online reputation can play an important part in franchise sales as well.Research shows that serious franchisee candidates do a lot of online research when considering an opportunity. Naturally online reviews will affect their impression […]Read More
July 25, 2023
Behind the Scenes: Learn About our Job Seekers Program
People going through a transition period, particularly in their career, are often more receptive to franchise ownership opportunities. We wanted to find a way to reach people looking for work AND who had specific professional backgrounds that were a good fit for our clients’ franchise opportunities. This led us to develop the Sparktank Job Seekers […]Read More
May 12, 2023
Innovative Franchise Lead Generation Strategies
As specialists in franchise development marketing, we are always evaluating new, innovative ways to capture the attention of quality franchisee prospects. Each client is unique, and we don’t believe in a cookie cutter approach. The ideal candidate, investment and benefits are all important factors in deciding where to find the most ideal prospects and how […]Read More
April 28, 2023
Sparktank Joined the CFA’s National Convention 2023
Sparktank had a fantastic time earlier this month at the Canadian Franchise Association’s National Convention! We joined hundreds of other professionals in the franchise industry to share and explore the latest trends in the franchise market. It was a pleasure to connect with clients and colleagues at the Sparktank booth and a wonderful opportunity to […]Read More