FRANCHISE MARKETING BLOG

As specialists in franchise development marketing, we are always evaluating new, innovative ways to capture the attention of quality franchisee prospects. Each client is unique, and we don’t believe in a cookie cutter approach. The ideal candidate, investment and benefits are all important factors in deciding where to find the most ideal prospects and how […]Read More

Sparktank had a fantastic time earlier this month at the Canadian Franchise Association’s National Convention! We joined hundreds of other professionals in the franchise industry to share and explore the latest trends in the franchise market. It was a pleasure to connect with clients and colleagues at the Sparktank booth and a wonderful opportunity to […]Read More

Whether you’ve been working on your franchise development for some time or are just starting out, finding the right franchisees and developing strong systems is critical to your success. We met with Marietta Snetsinger from Ascend Franchise to gain her insights on franchising and the importance of preparing for every next step, whether it’s developing […]Read More

When selling franchises, video is one of the most powerful (yet often ignored) tools in your marketing toolbox. The misconception is that you can’t create effective, professional-looking videos on a small budget. This is untrue – and we’ll show you why. Firstly though, is it really worth spending any of your marketing budget on videos […]Read More