July 3, 2020
Behind the Scenes: Building a Franchise Lead Nurturing Campaign
Buying a franchise is a serious commitment both personally and financially. So it’s no surprise that leads are rarely ready to buy from the moment they first start exploring a franchise opportunity. A lead nurturing campaign gives franchisors a system that allows them to stay in touch with a prospect as they move through the […]Read More
April 16, 2020
Franchise Opportunities in the Face of COVID-19
I think one of the most challenging parts about the pandemic we’re all living through is that nobody really saw it coming, so many people are scrambling to find solutions for this new reality. Franchise opportunities may seem distant but in the franchise world, we’re seeing some verticals like senior care, certain food-service sectors, business […]Read More
March 1, 2020
Behind the Scenes:
Building a Franchise Recruitment Website
A well-thought-out franchise recruitment website is essential to any marketing strategy looking to attract new franchisees. It’s often one of the first places a prospect will start when researching an opportunity so it’s critical to create a strong image from the beginning. In the video below we share some strategies we use in the development […]Read More
January 13, 2020
2019 Sparktank Year in Review
Happy New Year and welcome to a new decade! 2019 was an amazing year at Sparktank. We had the opportunity to continue work with some of our longtime clients as well as onboard over a dozen new ones in the past year. With clients ranging from food, coffee shops, grooming, seniors services to children’s entertainment […]Read More
